Uncategorized Archives | Alicia Eichmann

My Initial Soul Adventure Welcome Text

“For this we now declare: WE SHALL MEET LIFE WITH FULL PRESENCE AND POWER.”
Brendon Burchard

Hi, I’m Alicia

I love Brendon’s quote above. It’s from his book, The Motivation Manifesto.

I believe that it’s time for us to show up, to discover ourselves, to find out what it even looks like for us to meet life with presence and power.

That’s what Alicia’s Soul Adventure is all about. It’s my story, but it’s also yours. We’re all on the same journey. I just happen to be a compulsive self development book reader who realized she loves to teach more than coach, who is answering the call of my own soul to become more visible and begin to serve, to see how my healing can now heal others.

My Story

When I was 12, I was in a car wreck. A van ran a red light and hit our car on the front right, just forward of where I was sitting shotgun. I broke my collarbone, took a few months to fully recover. No big deal.

But what was a big deal, what changed the direction of my life forever was the fact that they told me a foot closer to me and I could have been in a body cast. Something deep inside me awoke that day. I had this sense that I’d been protected for a purpose, and I started searching for a deeper meaning in life. I’ve been restless ever sense, looking for purpose and meaning, a deeper truth than you see on the surface of life.

I grew up in church and the summer after the accident I started reading the Bible myself. And I wasn’t reading Genesis or Matthew or Romans. I was reading Leviticus and Numbers and the minor prophets, the stuff no one ever reads. I even found a bible handbook and read along in it so I’d understand.

That’s how hungry I was. Fast forward through highschool, college and grad school. I got BA and MA degrees in Biblical Literature. Then I got married and became a mom and had that realization we all get at some point that school didn’t really prepare us for this, for life. I began to feel that together, public school and the church had let me down. I wasn’t ready. I did everything they said, but I knew I was missing stuff. There had to be more, more insight into how to really live life, really make the most of this one life we all have.

I had serious questions, and practical life challenges. And at my core I’m a reader and researcher, so that’s what I did. Whenever I had questions about nutrition, exercise, sex, parenting – life in general – I found a book and started reading. I also read a lot of business, psychology and history.

These books were all incredibly wonderful and helpful practically. But all that insight came at a cost; at some point the perfect storm of convincing evidence brought a scary truth down on me and I felt the spiritual-intellectual foundation of my life crumbling.

Evolution was true.

Yeah, I know some of you are thinking, “What? That’s it? Of course it is, where have you been?”

For others I feel like I’m the kid telling you santa isn’t real. “Really? No. No, it can’t be. Are you sure?”

Anyway, that was the catalyst for a crisis of faith that lasted several years. I researched my way out of that one too. I finished a couple of months ago (spring 2019).

And what I discovered was something beatiful. And to put it in a ridiculously short nutshell it was basically this: God is alive and well, and at work in the world, and so much bigger than the religion I grew up with.

I’m still confused on some things, but I’m confident I have the important parts figured out and I’m hungrier than ever to fill in the gaps.

And I’ve gone far enough and gotten enough feedback from friends to realize that it’s time to share what I know, and whatever I’m reading about next.

My Invitation to You

Are you hungry too? Do you want to go with me?

Are you looking for positive influences and for mentors to show you the way to better future, a different place than where you’ve always been?

My mission is to help you discover your own inner power and strength, and to unlock a whole new level of life and how you look at the world, in a way that you will never be the same again. It’s as much of a transformation as Neo taking the red pill in the Matrix, but it’s much better news on the other side.

Have you heard people say that you become the sum of the 5 voices that you surround yourself with? I completely believe that. Years ago I heard Gary Vaynerchuk talk about this, saying you could choose online mentors to be some of those voices, especially as a way to begin to transform your life without moving or quitting your job or anything big, (at least not at first). That’s what I did and now that’s what I want to be for you.

I am a teacher and content creator and I want to be one of your voices, someone who is a constant source of inspiration, encouragement, positivity, and depth, calling you to greatness, calling you to be truly you.

A little big about my background: I have a Masters degree in Biblical Literature, Pre-Doctoral studies from Regent University, a Bachelors degree in New Testament from Oral Roberts University. I’m a licensed Growth Coach with Lifeforming Leadership Coaching. I have 9 years experience as a webmaster and marketer for a small real estate team in southeastern Virginia.

I have sat under the digital teaching of Brendon Burchard, Bo Eason, Gabrielle Bernstein, Marianne Williamson, Gary Vaynerchuk, Dana Malstaff, and Ruth Soukup through their online courses and videos. I’ve also spent the past 10 years reading extensively in personal development, business, psychology, science, faith and spirituality. Other big influences for me are Wayne Dyer, Ryan Holiday, Steven Pressfield, Simon Sinek, Tony Robbins and Gay Hendricks.

I love outdoor adventures, any projects my husband or our four boys are working on, and I’m a total personal development book junkie. I’m also a huge Star Wars fan – legacy series, I haven’t even watched the new movies yet.

But Bo Eason helped me realize why I love Star Wars so much, reading all the books in high school and re-reading them in college. (Seriously, I’m not joking. Don’t laugh. Ok, just a little.)

It’s because my life theme is discovering your own strength and power, a power that shocks and surprises you, that has been dormant inside without you realizing it.

Do you know who we are?

You and I?

We’re Luke Skywalker. We have the force. We are a force – to be reckoned with. And I believe it’s time to wake up, embrace our healing, become community, and offer healing to the world from a place of healing, power and strength.

That’s my vision. Welcome to my soul adventure.

All my love,
Alicia Eichmann

Join the Soul Adventure

My mission is to fight apathy and stagnation and help us awaken to our inner power. My passion is self development and spiritual growth books.

I’m combining those in a (really) affordable membership, on purpose. Because I want you with me.

You.

I want you.

If this speaks to you, if my approach, my voice, my mission resonates with you, I want you to sign up and give me a shot.

I could charge way more, but I’m not, so that the money won’t stop anyone who is drawn to my message of hope.

For the cost of a book ($15), each month I’ll teach you about 4. Each week you’ll get a summary video and worksheet covering the main topics and takeaways from that week’s book. You’ll also get access to the Soul Adventure Community facebook group.

No long term commitment. Get instant access to the bonuses and the archives. New content weekly. Incredible wisdom and insight from 4+ books every month. Let’s do this.

See you on the other side.

5 Steps to Exploring Your Identity and Creativity in 2019

Self Care, Uncategorized

Hey there,

What would you do if you let yourself blast off through all of your self imposed limitations? What would you dream about doing?

What current trends are you following that you need to let go of, so you can be more creatively and successfully YOU in 2019?

This is what I’m asking myself this morning as I’m meditating and journaling and trying to decide what to write to you all today.

I’ve been doing a lot of thinking about how to make a big change, how to become a different person, how to be who I’ve never been, how to do what I’ve never done. And how to coach my clients through this journey of personal and professional development as well.

I’m convinced a huge part of it is listening to the right voices, including largely your own.

Why is this so hard? I think we’ve been taught to distrust our own voice. We’re told to listen to external rules and formulas, we’ve been tricked into believing this is the best route to success.

But I’ve decided it’s time for you and I to break that mold. I want to challenge you to rediscover your creativity. Learn about your field, and about marketing, but then put the pieces together in a way that is unique to you.

Customized content and marketing strategy is one of my favorite parts of working with clients. Because the key to your success is going to be finding a way put your personality into your business, adapting current tools and methods to your goals, and giving yourself permission to do what fits you.

This could mean starting with a paid Facebook group instead of a free one, or following your creativity with the structure of your online course, or writing the content that is on your heart even if other people are talking about the same topic.

I believe the key to your success in 2019 is giving yourself the freedom to explore your full creative expression, and applying it in your business, and that the only person stopping you from doing that is YOU.

Here are 5 ways to work on this:

1. Challenge the marketing strategies you are currently implementing, and ask yourself if they are truly serving you. Do you like them? Do you feel good about them?

2. Look for ways to put more of your personality into your marketing and content strategy. We want to see and feel YOU in your business.

3. Journal about your really big dreams and be honest with yourself. Go deep for a bit and ask yourself: what would you get really excited about if you thought it was possible? (ie. change your business model, free up time for speaking, spend more time in your biz, retire your husband, etc.)

4. Consider your ideal client and ask yourself what you most love to do, that could truly change their life. How could you help them double their business, or take a big leap professionally? Get creative with this.

5. Repeat and meditate on this statement daily: “I expand in abundance, success, and love every day, as I inspire those around me to do the same.” If this prompts negative back-talk in your head, write down those thoughts, break them down and challenge them.

I believe in you,
Alicia

Alicia Eichmann
Success Coach for Small Biz Owners

P.S. If you’d like to work with me to tap your true creative expression, and apply it in practical ways in your business, consider working with me as your coach.

What I’ve Been Up To and Stuff to Try

Uncategorized

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Hey friend,

What are you up to? I know several of you are at a conference, and some of you are riding out the hurricane, and others are settling into the routine of the school year starting.

Well I am doing none of the above. The hurricane kept me from attending the conference, keeping me from traveling but not hitting my city. It also got my kids out of school for the entire week, so routine is not back yet. However, I have a strange sense of peace and gratitude about the entire week, tainted only by my concern for friends currently riding out this crazy hurricane.

I am happier about quitting my job and being on this biz-entrepreneur journey with you, than I am sad about missing the conference – disappointing as that is, or worried about the hurricane when it was forecast earlier this week to get much closer to where I am.

So I guess my point is that perspective is huge, because your thoughts determine your feelings, and obstacles become what you make of them.

I hope you are all safe, productive, happy, or all of the above.

Here is a list of some of what I’ve been up to, and things I recommend for you to try this week:

Find Consistency – I have to celebrate that this is Issue 10 of this newsletter, which means I have done something consistently for 10 weeks in a row. After re-branding twice in the past year and taking a few months off multiple times, that feels like a huge win.
Use Your Name – If you have a lot of ideas, and you’re trying to narrow down and pick the first thing to focus on, or you’re trying to pick a biz or domain name (maybe none of you are, but I know many of us are tempted to rebrand from time to time) – I just have to say that it’s ok to just use your name. In my experience everything but the domain is easy to change. Keep tweaking your tagline and your branding elements until they fit you. But so much technical and historical data hangs on the domain it’s best to commit to one. So for me, I’ve decided the one thing I know is that I am me, and I like to switch up what I’m doing. So with a bit of technical difficulty, including my site not working without www for a few days, energyformompreneurs.com is no more, and aliciaeichmann.com is now live and will be more site for the foreseeable future.
Be Happy – I read The Big Leap, by Gay Hendricks, recently. One of my biggest takeaways was that it’s ok to be happy, and that it’s normal to need to fight our natural tendencies to do so. He talks about how we have an upper limit that is our own natural roof to our happiness and that there are ways we can intentionally raise it and thus increase our own ability to happier, and happier more of the time. The simplest action to take is to simply consciously practice being happier more often, looking for reasons, and then giving yourself permission. If this intrigues you, read the book, it’s awesome. And then I’d love to hear what you thought about his Einstein time theory.
Niche Down – You might here me say this at least once a month, and you might hear everyone else say it too, like I did. But it’s just true. If you want help on this shoot me email. But let me just say it took me a year and a half to narrow down my focus from helping moms have energy, to helping mompreneurs have energy, to helping mompreneurs with marketing, to helping online biz owners use analytics and their traffic data to identify the right actions to take in their business. And I’m doing adwords tutoring and consulting on the side to help bring in money. So just keep. narrowing. down. You won’t regret it. For an amazing resource on this, check out the book Stand Out, by Dorie Clark. Another good one is Known, by Mark Schaefer.
Tutoring – If you’re looking for a way to make some money right now, consider picking a topic you enjoy and putting out the word that you can tutor those who want to learn it. Right now I’m doing adwords tutoring and consulting on the side to help bring in money.
Try Upwork – I’m also going to try getting jobs from upwork.com, in the spirit of trying things and having options while I’m building my core business. I’ll let you know how it goes!
Next on my Reading List – Ego is the Enemy, and The Obstacle is the Way, both by Ryan Holiday
Find Unique ways to Provide Value – I’ve created a set of customized analytics dashboards as my freebie to get on this list. I’ll be sending the links to you sometime next week. With a couple of clicks you’ll be able to add these templates to your google analytics account. It will populate them with your data, and you’ll be able to see more quickly at a glance, and in plain English, strategic info by category for your business. And then I’ll be following up with tips about how often to look at them and how to use them to make decisions for your business. Cool, right? I hope you love it, watch for them next week.

Quote of the week

“I don’t know what your destiny will be, but one thing I know: The only ones among you who will be really happy are those who will have sought and found how to serve.”

– Albert Schweitzer

Blessings,
Alicia

What I’ve Been Up To and Stuff to Try

Uncategorized

I am so pumped up! It’s the day I’ve been working toward for over a year, it was the last day at my job. I’m entering a new season and I don’t know if there’s anything quite like a new season when that is what you need. It’s reminding me of when I moved across the country for school, and to follow my now-husband, and when I quit my daycare job to be a Research Assistant while I got my Masters degree, and like when I got married and we moved into our new place together.

Some experiences just become watershed moments where your life is fundamentally better because it’s more aligned who you are, and so you’re happier and the grass really is greener because you’re in the right place for you to be.

Anyway, that is where I am and my hope for you is that you are able to be you wherever you are, and to enter a new season whenever the time comes. And seasons can come with subtle changes such as a change in mindset, it doesn’t have to be about big moves or life changes.

Ok, so on to the list. I don’t know if I’ll always do lists, but it’s working right now so I hope these are helpful. Here are some things I’ve been up to and stuff for you to try.

You can be a Boss Mom – I started reading Boss Mom, by Dana Malstaff, and I was immediately impacted by the first section where she talks about love. She says when we view love as abundant and a resource we can always create more of, and we view life as a bucket instead of separate work and home buckets, we can let ourselves love our kids/family and our business, and prioritize in a way that is authentic for ourselves, and find a place where we have love for all of it, and so we find a way for it to all work together. Totally what I need right now. And if you’re not a member, I recommend her facebook group, Boss Moms, I really love it.
Keyword Browser Tool – If you want to more easily get keyword info as your browse the web, go to keywordseverywhere.com and install the browser addon. Just try it, it’s fun.
Experiment – I changed the subject line of my newsletter last week, and the same percentage of people read it, which tells me you’re either reading or you’re not, and that makes me think I don’t need to think of a fancy subject line when I’m not feeling it.
Consider Your Automation – On that note, I have to say that I’ve heard some interesting debate/conversation on how to address your email list, and I wanted to tell you that I decided to use a generic ‘hey friend’ or something similar, because I’m going to reserve your name for when I’m actually emailing you personally. It’s another reason I like having a name for my newsletter. I hope to continue to regularly email many of you, and I want you to know when it’s personally from me and when it’s not. Anyway, food for thought. (I also really want to address it ‘hey guys’ but that seems weird because we’re all girls. Maybe that’s from how I grew up. Will that be weird if I start saying ‘hey guys, I just realized such and such’?)
Focus Your Marketing – I got some advice that I think was good. If you’re in services this will probably seem obvious. But they said to have a single focus in your marketing, but then take on clients or business that is not directly related if it’s something you want to do or someone you’re glad to work with. I think this will help me focus my marketing, which is really hard for some reason.
Steven Pressfield is amazing – I keep coming back to Steven Pressfield’s books. I read Turning Pro again last week as I was working up the courage to have my exit interviews and be professional through the process. And now I’m rereading Do the Work, again because it’s just so good for getting you in the mindset to embrace the creative process and push through barriers like writer’s block. Next is The Artist’s Journey.
Watch for New Opportunities – I got a referral from a friend of someone who wanted help with Adwords (now Google Ads). I’m not close to having a course done, but I offered to tutor her. It turns out she needs to learn it for job, and her company ended up paying me, and I met her boss too, and their company is bigger than I realized. (First call was this morning.) And a few hours is turning into more hours. I’m really excited about the project and I’m the perfect person to help them, even though it’s totally not what I thought I was looking for. So don’t be afraid to give things a shot when they don’t line up with what you were expecting.
Thank you – On that note, thank you so much, to all of you for reading and being my community. Several of you have reached out to me with potential jobs, or to refer friends. I appreciate it so much. If you know anyone who wants help with analytics or adwords (google ads), let me know.
Analytics – Since you’re on my list, if you have a few questions about your analytics account, I’d be glad to set up some custom reports for you for free, just shoot me an email about it.